In this tutorial you will learn how to add a vintage logo in Photoshop to a simple logo.
To begin with, create a logo to which you want to apply a vintage effect. My logo was created in Adobe Illustrator.
Go to Adobe Photoshop, Create a new layer (Shift + Ctrl + N) and fill it with black. Place a logo on this black background. For the logo layer, apply the layer color overlay style (Color Overlay), to change its black color to white.
Place the layers with the logo and black background in the group (Ctrl + G) and convert to a smart object (click on the group in the Layers palette, right-click and select Convert to smart object). Next, convert the resulting smart object to smart filter (Filter – Convert to smart filter) (Filter> Convert to Smart Filters) and blur with filter. Gaussian blur (Filter – Blur – Gaussian Blur) (Filter> Blur> Gaussian Blur) with a radius of 4 pixels.
Apply to smart filter adjustment layer Levels (Layer – New Adjustment Layer – Levels) (Layer> New Adjustment Layer> Levels). Change the values here until the blur effect practically disappears. After that, apply a clipping mask to this adjustment layer. This clipping mask should be located in the Layers palette above the layer with the smart filter (Layer – Create Clipping Mask) (Layer> Create Clipping Mask).
Above the logo layer create a new layer. (Shift + Ctrl + N) and a brush with a stain effect, go over the logo to create a scuff effect.
Place a logo layer and a scuff layer in the group (Ctrl + G) and change the group’s blending mode to Lighter (Lighter Color). Under the layer with the logo, add an image that will serve as a background.
The image used in this tutorial is very bright and does not create the desired contrast with the logo. To add contrast to the image, apply the command Hue / Saturation (Image – Correction – Hue / Saturation) (Image> Adustments> Hue and Saturation).
In the dialog that opens, slightly reduce the value of the parameter Saturation (Saturation) and parameter Brightness (Lightness). The values will depend on the image you are using.
Apply the Levels command (Image – Adjustment – Levels) (Image> Adjustments> Levels) and change the position of the gray marker to darken the image a little.
Add adjustment layer Photo filter (Layer – New Adjustment Layer – Photo Filter) (Layer> New Adjustment Layer> Photo Filter). Use filter Warming filter with a density (Density) of 65%.
Transform a group with a logo and a layer with scuffs into smart filter (Filter – Convert to smart filter) (Filter> Convert to Smart Filters) and apply filter Emphasis on edges (Filter – Filter Gallery – Strokes – Focus on Edges) (Filter> Filter Gallery> Brush Strokes> Accented Edges). Experiment with the settings.
Reduce the opacity of the logo to 95% so that it matches the background, you can also use the Levels command to make it not too bright.