In this lesson you will learn how to create a poster for the fashion industry that will be ideal for any event. The technique includes the work of combining several images into a single composition and making corrections to create a dynamic and simple effect! So let’s get started!
The final result:
Note: The author used paid materials. In the archive you will find an alternative version of the images to perform the lesson.
Download the archive with materials for the lesson
1. Create Photo Effect
Open Photoshop. Set the following working paper sizes to 8.5 x 11 inches (inches). Copy / paste (Copy / Paste) the original image with the model on our working paper. Position the model image in the center of the canvas.
Copy / paste texture Watercolors with a rounded outline on our working paper. Change the blending mode for this texture layer to Light replacement (Lighten) and then reduce Opacity (Opacity) layer up to 80%. Place the texture in the head area of the model. Create a new layer and using a white brush, process too saturated areas of the model image.
Now copy / paste the original image with the model profile onto our working paper. Apply scaling with the tool Free transformation (Free Transform (Ctrl + T)). Change the blending mode for this layer with the model profile to Light replacement (Lighten) Place the model profile over the model image to create a beautiful silhouette effect.
Glue the texture with watercolor splashes on our working paper. Duplicate the texture layer, and then apply scaling to one of the textures so that it is slightly larger than the second. Install Opacity (Opacity) layers for both textures are approximately 25%. Clean some texture areas with the tool. Eraser (Eraser Tool (E))
Add a new adjustment layer Levels (Levels). Install Shadows (Shadows) at 27, Mid tones (Midtones) at 0.54, and Sveta (Highlights) at 255. Add another adjustment layer. Exposition (Exposure). Set the value Exposure (Exposure) at +0.25, and the value Shear (Offset) to -0.0523, and Gamma Correction (Gamma Correction) at 1.00.
Using tool Rectangle (Rectangle Tool (U)), draw two light blue rectangles (# bbf2f2) along watercolor stains. Install Opacity (Opacity) of a layer of 70% that lightly visible watercolor splashes.
Using tool Lasso (Lasso Tool (L)), draw long diagonal stripes. Fill the created shapes with different color shades. Try to choose such color shades that they were mostly in the blue range. Change the blending mode for layers with diagonal stripes to Hard light (Hard Light) and also reduce Opacity (Opacity) layers up to 90%.
2. Add Text and perform Final Correction.
Add text to the poster. I used Modern No. font. 20 (http://www.fontpalace.com/font-download/Modern%2BNo.%2B20/), varying the font size (48 and 72 pt). Right-click on the layer with the text and in the appeared window select the option Overlay options (Blending options) to add layer style Shadow (Drop Shadow). In the settings for this layer style, set Bias (Distance) and The size (Size) to 5 px.
Again copy / paste (Copy / Paste) original texture Watercolors with a rounded outline on our working paper. Change the blending mode for this layer with the watercolor texture to Blackout (Darken). Place the texture in the lower left corner of the image to create the basis for the composition. Using tool Brush (Brush Tool (B)), lightly brush with a soft red brush over the left side of the poster to add balance.
Last but not least: add another adjustment layer Levels (Levels). Install Shadows (Shadows) at 43, Mid tones (Midtones) at 0.62, and Sveta (Highlights) at 255. Finally, create a new layer, fill it with a bright red tint (# ff2539), and then change the blending mode to Light replacement (Lighten) and also reduce Opacity (Opacity) layer up to 40%.
And that is all! I hope you enjoyed this tutorial, which is suitable for any designer. I wish you success in creating your poster! See you again!
The final result: